Market Research & Customer Satisfaction Blog | The MSR Group

The MSR Group Blog

See our thoughts on the current state and future of market research, including research methods and strategies, as well as our thoughts on customer satisfaction.

4 Reasons to Invest in Using Focus Groups

4 Reasons to Invest in Using Focus Groups

Releasing a new product or service can be a daunting task. Your business wants to get everything right so that you don’t waste time or money on a project but waiting until after you’ve launched something to hear how customers feel about it can be detrimental. That’s...

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