by Richard Nehrboss | May 19, 2014 | Financial Services
The MSR Group’s research shows bank customers still value branches and most want this option available for transactions they prefer to conduct in person. In fact, in spite of the increase in automated channels, our national banking study found 69% of bank...
by Richard Nehrboss | Apr 21, 2014 | News Releases
Omaha, Nebraska, April 21, 2014 — The MSR Group today announced that 1st Source Bank is the recipient of its APECS® Customer Advocacy Award, Midwestern Region. This award is given to the client retail banking organization receiving the highest Net Advocacy Rating...
by Richard Nehrboss | Apr 8, 2014 | Branding, Marketing Effectiveness
It’s simple: your employees and executives are not your customers. That’s never more important to remember than when you’re ready to go to market with a new product, package or pricing strategy. At The MSR Group, we work with clients to increase...
by Richard Nehrboss | Apr 7, 2014 | News Releases
Omaha, Nebraska April 7, 2014 – The MSR Group today announced that Investors Bank is the recipient of its APECS® Customer Advocacy Award, Northeast Region. This award is given to the client retail banking organization receiving the highest Net Advocacy Rating (NAR®)...
by Richard Nehrboss | Mar 27, 2014 | Research Methodology, Technology & Innovation
Many companies are turning to research communities to test concepts, get ideas and gain a better understanding of their customer base. These private online panels of customers or prospects interact with each other and with company representatives on an ongoing basis....
